The Sports Personality of the Year Awards (SOYA) and Homeboyz Entertainment have today entered into a partnership for this year’s event, which will be held on April 10.

The agreement was signed at the Homeboyz Entertainment studios in Nairobi by SOYA founder Paul Tergat and the firm’s CEO, Mike Rabar.

During the ceremony, Sidian Bank’s Head of Banking, Loise Mwangi, presented a cheque of Sh2 million in support of the event.


[DNK-International@March 18, 2026]